The all-new Kia Carens compact MPV makes its world premiere at the Madrid Motor Show 25th May 2006 and will go on sale across Europe later this summer. A little over 4.5 metres long, the New Carens unveiled in Spain has been created specifically with European consumers in mind and features unique styling for the European market.
The New Carens will be marketed in Europe in two versions - with seven-seater and five-seater cabins - both featuring 'European-specific' frontal styling with unique twin-chrome-bar grille, lower centre air-intake and front bumper with inset air-intakes or fog lamps.
Responding to customer feedback and to developing market trends within the compact MPV sector, Kia conceived a next generation vehicle for active lifestyle families that blends the interlocking trends of MPVs and SUVs.
New Carens is an all-new model, only the name of the previous model has been retained. Longer, wider and taller than its predecessor (by 55, 50 and 40 mm respectively), the latest Carens does not share a single panel with the old model and its smoother exterior, with elegant detailing, results in significantly improved aerodynamics. The 4545 mm long New Carens' aerodynamic Cd is a highly competitive 0.32 - down from 0.35 for the previous model - despite the latest vehicle's increased cross-section and frontal area.
Consumer clinics in Europe with Carens prototypes, confirmed that a significant percentage of today's compact MPV customers would welcome a larger vehicle that could seat up to seven people - provided that any increase in overall length was kept to a modest level. Consequently, new Carens is higher and wider than the model it replaces, with a much longer wheelbase (up by 130 mm, a 5% increase), but it is only 55 mm (or 1.2%) longer, thanks to skilful packaging design.
With new Carens we are presenting consumers with a surprisingly spacious yet compact MPV. Our Kia teams on several continents designed the new Carens to surpass the escalating expectations of Kia customers. They have created a truly competitive vehicle that is more stylish and more practical, and will complement modern families' lifestyles, commented Paul Williams, Managing Director, Kia Motors UK Ltd.
Bolder challenge for compact MPV segment sales
New Carens will be a bold new challenger for compact MPV honours in the European marketplace, transforming Kia's fortunes in this sector, commented Jean-Charles Lievens, Senior Vice President Kia Motors Europe. We anticipate that demand in Europe will be evenly spilt between the seven-seater and five-seater versions, with 65% of buyers ordering diesels and 35% petrol.
Last year, Kia Carens sales across Europe totalled almost 17,000 units. New Carens is a perfect new example of one of our brand aspirations, quality. With this all-new model, we are confident that New Carens will become a high-volume seller, with sales rising from 25,000 in 2007 to 50,000 units annually by 2008, enthused SVP Lievens.
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